2010 AJP Features List

	FEATURES			DEADLINES
	Primary professional	Over the counter	Business	Booking deadline	Material deadline	Insert delivery	Mailed
Jan	Cardiovascular health: Part 1 (cholesterol)	Weight loss		30 Nov	7 Dec	16 Dec	4 Jan
Feb	Cardiovascular health: Part 2 (blood pressure)	Vitamins & supplements	Generic substitution	24 Dec	4 Jan	13 Jan	1 Feb
Mar	Women’s health (eg. menopause, family planning)	Therapeutic skin care	Pharmacy of the Year	25 Jan	1 Feb	10 Feb	1 Mar
Apr	Arthritis	Mother & baby (eg. nutrition)	Information technology	1 Mar	8 Mar	17 Mar	5 Apr
May	Respiratory care (eg. Asthma, COPD)	Pain	Banner groups	29 Mar	5 Apr	14 Apr	3 May
Jun	Mental health (eg. Depression, dementia)	Coughs, colds & flu	End of financial year	26 Apr	3 May	12 May	1 Jun
Jul	Diabetes care	Ear, nose & throat	Wealth planning	31 May	7 Jun	16 Jun	5 Jul
Aug	Pain management	Allergy	Buying & selling a pharmacy	28 Jun	5 Jul	14 Jul	2 Aug
Sep	Allergy	Pain	POS/Dispensary	2 Aug	9 Aug	18 Aug	6 Sep
Oct	Asthma	Eye care	Marketing & promotions	30 Aug	6 Sep	15 Sep	4 Oct
Nov	Diabetes management	Digestion	Training	27 Sep	5 Oct	13 Oct	1 Nov
Dec	GORD	Quit smoking	Consumer behaviour	1 Nov	8 Nov	17 Nov	6 Dec

SECONDARY PROFESSIONAL FEATURES

Advertisers are welcome to discuss other potential AJP feature topics with their account manager, dependent on issues of the day and industry support. These might include:

Aged care
Dementia
Dermatology
Infections & infestations
Men’s health
Mother & baby
Paediatric medicine
Sexual health
Skin care
Sprains, strains & wounds
Vaccinations
Wound care